RIDWELL EMAIL CAMPAIGNS
Through targeted, strategic brand storytelling on various channels, the member base increased three-fold. A strategic email campaign redesign highlighting key brand touchpoints, increased lead conversion by 12%.
The member is the hero for all marketing campaigns. Every piece of the creative speaks to the member/lead in a friendly, upbeat, and helpful way. The aim is to encourage members to keep their stuff out of the landfill while inspiring new leads to join by celebrating impact, partner stories, member ideas, tips, and education.
2022 Creative for Earth Month Campaign — Conceptualized entire campaign and visuals about Highlighting Change. Using Highlighter bright colors to create impact. Added fresh new bolder look to signal bold call to action —Make every day Earth Day!
2022 Creative for Earth Month Campaign
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