LOB REBRAND LAUNCH
Co-led the rebrand of Lob. Over three months we directed an agency, Unfold to communicate the power of automation and speed with Lob’s direct mail.
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Led the rebrand launch by managing the Brand Studio team of staff, freelance designers, and Webflow developers to design and develop over 25 website responsive pages. Creatively directed newly branded eBooks, landing pages, email templates, ad campaigns, swag, video, and social media.